{"id":14310,"date":"2023-07-11T14:57:51","date_gmt":"2023-07-11T18:57:51","guid":{"rendered":"https:\/\/jasonapollovoss.com\/web\/?p=14310"},"modified":"2025-09-05T15:51:36","modified_gmt":"2025-09-05T21:51:36","slug":"top-5-most-deceptive-truthful-industries-in-the-sp-500-q2-2023","status":"publish","type":"post","link":"https:\/\/jasonapollovoss.com\/web\/2023\/07\/11\/top-5-most-deceptive-truthful-industries-in-the-sp-500-q2-2023\/","title":{"rendered":"Top 5 Most Deceptive &#038; Truthful Industries in the S&#038;P 500 Q2 2023"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<p><span style=\"font-family: futural;\">For the second quarter of 2023 D.A.T.A.\u2019s assessment of the companies in the S&amp;P 500 finds the following five industries as the most deceptive:<\/span><\/p>\n<figure class=\"x-el x-el-figure c2-1 c2-2 c2-3x c2-i c2-h c2-21 c2-2c c2-29 c2-2a c2-43 c2-51 c2-3 c2-4 c2-5 c2-6 c2-7 c2-8\">\n<div>\n<div><span style=\"font-family: futural;\"><img decoding=\"async\" class=\"x-el x-el-img c2-1 c2-2 c2-k c2-21 c2-1x c2-1y c2-29 c2-2b c2-s c2-6b c2-4l c2-3 c2-4 c2-5 c2-6 c2-7 c2-8\" title=\"Deception And Truth Analysis 2023 Q2 - Most Deceptive Industries in the S&amp;P 500\" src=\"https:\/\/img1.wsimg.com\/isteam\/ip\/b4167b12-c211-4a45-9c4b-489be14138f8\/2023%20Q2%20Top%205%20Most%20Deceptive%20Industries%20in%20the.PNG\/:\/rs=w:1280\" alt=\"Deception And Truth Analysis 2023 Q2 - Most Deceptive Industries in the S&amp;P 500\" \/><\/span><\/div>\n<\/div><figcaption class=\"x-el x-el-figcaption c2-1 c2-2 c2-v c2-w c2-3d c2-29 c2-2b c2-4f c2-6c c2-6d c2-6e c2-6f c2-3 c2-6g c2-3e c2-10 c2-3f c2-3g c2-3h c2-3i\"><span style=\"font-family: futural;\">Deception And Truth Analysis 2023 Q2 &#8211; Most Deceptive Industries in the S&amp;P 500<\/span><\/figcaption><\/figure>\n<p><span style=\"font-family: futural;\">By comparison, D.A.T.A. has assessed the following five industries in the S&amp;P 500 as the most truthful:<\/span><\/p>\n<figure class=\"x-el x-el-figure c2-1 c2-2 c2-3x c2-i c2-h c2-21 c2-2c c2-29 c2-2a c2-43 c2-51 c2-3 c2-4 c2-5 c2-6 c2-7 c2-8\">\n<div>\n<div><span style=\"font-family: futural;\"><img decoding=\"async\" class=\"x-el x-el-img c2-1 c2-2 c2-k c2-21 c2-1x c2-1y c2-29 c2-2b c2-s c2-6b c2-4l c2-3 c2-4 c2-5 c2-6 c2-7 c2-8\" title=\"Deception And Truth Analysis 2023 Q2 - Most Truthful Industries in the S&amp;P 500\" src=\"https:\/\/img1.wsimg.com\/isteam\/ip\/b4167b12-c211-4a45-9c4b-489be14138f8\/2023%20Q2%20Top%205%20Most%20Truthful%20Industries%20in%20the%20.PNG\/:\/cr=t:0%25,l:0%25,w:100%25,h:100%25\/rs=w:1280\" alt=\"Deception And Truth Analysis 2023 Q2 - Most Truthful Industries in the S&amp;P 500\" \/><\/span><\/div>\n<\/div><figcaption class=\"x-el x-el-figcaption c2-1 c2-2 c2-v c2-w c2-3d c2-29 c2-2b c2-4f c2-6c c2-6d c2-6e c2-6f c2-3 c2-6g c2-3e c2-10 c2-3f c2-3g c2-3h c2-3i\"><span style=\"font-family: futural;\">Deception And Truth Analysis 2023 Q2 &#8211; Most Truthful Industries in the S&amp;P 500<\/span><\/figcaption><\/figure>\n<div>\n<h4 class=\"x-el x-el-h4 c2-6h c2-6i c2-v c2-w c2-42 c2-2c c2-2a c2-29 c2-2b c2-3 c2-z c2-44 c2-10 c2-45 c2-46 c2-47 c2-48\"><span style=\"font-family: futural;\"><strong class=\"x-el x-el-span c2-2w c2-2x c2-3 c2-65 c2-13 c2-3v c2-66\"><\/strong><\/span><\/h4>\n<h3 class=\"x-el x-el-h4 c2-6h c2-6i c2-v c2-w c2-42 c2-2c c2-2a c2-29 c2-2b c2-3 c2-z c2-44 c2-10 c2-45 c2-46 c2-47 c2-48\"><span style=\"font-family: futural;\"><strong class=\"x-el x-el-span c2-2w c2-2x c2-3 c2-65 c2-13 c2-3v c2-66\">About D.A.T.A. Scores<\/strong><\/span><\/h3>\n<\/div>\n<p><span style=\"font-family: futural;\">D.A.T.A. Scores range between -100% and +100% with any negative score indicating deceptiveness, and any positive score indicating truthfulness. Scores are roughly normally distributed, with a mean of 6.02% and a standard deviation of 13.88%.<\/span><\/p>\n<p><span style=\"font-family: futural;\">D.A.T.A.\u2019s proprietary assessment is grounded in the multi-decade findings of deception science and uses Natural Language Processing to search for more than 30 behavioral differences between deceivers and truthtellers in almost any document. D.A.T.A.\u2019s algorithm has been double-blind, scientifically tested with 88.4% accuracy and is over 350x faster than people in its assessments.<\/span><\/p>\n<div>\n<h4 class=\"x-el x-el-h4 c2-6h c2-6i c2-v c2-w c2-42 c2-2c c2-2a c2-29 c2-2b c2-3 c2-z c2-44 c2-10 c2-45 c2-46 c2-47 c2-48\"><span style=\"font-family: futural;\"><strong class=\"x-el x-el-span c2-2w c2-2x c2-3 c2-65 c2-13 c2-3v c2-66\"><\/strong><\/span><\/h4>\n<h3 class=\"x-el x-el-h4 c2-6h c2-6i c2-v c2-w c2-42 c2-2c c2-2a c2-29 c2-2b c2-3 c2-z c2-44 c2-10 c2-45 c2-46 c2-47 c2-48\"><span style=\"font-family: futural;\"><strong class=\"x-el x-el-span c2-2w c2-2x c2-3 c2-65 c2-13 c2-3v c2-66\">About D.A.T.A.<\/strong><\/span><\/h3>\n<\/div>\n<p><span style=\"font-family: futural;\">D.A.T.A. is a dynamic, fast-growing SaaS business that launched in January 2023. We provide deception and truth analysis for institutional investors in both public and private markets. Our two products are: 1) DATAbase, a structured dataset of over 3000 US companies\u2019 annual and quarterly report documents assessed for their level of deceptiveness and truthfulness dating back to 1Q 2008; and 2) myDATA, wherein we let our Clients upload almost any document of their choosing for an assessment of its deceptiveness and truthfulness. Both products have a premium feature,\u00a0<strong class=\"x-el x-el-span c2-2w c2-2x c2-3 c2-65 c2-13 c2-3v c2-66\">RED<\/strong>line, that allows Clients to zero-in on the underlying language that has led to our D.A.T.A. Score assessment.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>For the second quarter of 2023 D.A.T.A.\u2019s assessment of the companies in the S&amp;P 500 finds the following five industries as the most deceptive: Deception And Truth Analysis 2023 Q2 &#8211; Most Deceptive Industries in the S&amp;P 500 By comparison, D.A.T.A. has assessed the following five industries in the S&amp;P 500 as the most truthful: [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":8917,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<img src=\"https:\/\/jasonapollovoss.com\/web\/wp-content\/uploads\/2021\/02\/Deception-And-Truth-Analysis-email.png\" \/>\r\n\r\n<span style=\"font-family: futural;\">For the second quarter of 2023 D.A.T.A.\u2019s assessment of the companies in the S&amp;P 500 finds the following five industries as the most deceptive:<\/span>\r\n<figure class=\"x-el x-el-figure c2-1 c2-2 c2-3x c2-i c2-h c2-21 c2-2c c2-29 c2-2a c2-43 c2-51 c2-3 c2-4 c2-5 c2-6 c2-7 c2-8\">\r\n<div>\r\n<div><span style=\"font-family: futural;\"><img class=\"x-el x-el-img c2-1 c2-2 c2-k c2-21 c2-1x c2-1y c2-29 c2-2b c2-s c2-6b c2-4l c2-3 c2-4 c2-5 c2-6 c2-7 c2-8\" title=\"Deception And Truth Analysis 2023 Q2 - Most Deceptive Industries in the S&amp;P 500\" src=\"https:\/\/img1.wsimg.com\/isteam\/ip\/b4167b12-c211-4a45-9c4b-489be14138f8\/2023%20Q2%20Top%205%20Most%20Deceptive%20Industries%20in%20the.PNG\/:\/rs=w:1280\" alt=\"Deception And Truth Analysis 2023 Q2 - Most Deceptive Industries in the S&amp;P 500\" \/><\/span><\/div>\r\n<\/div>\r\n<figcaption class=\"x-el x-el-figcaption c2-1 c2-2 c2-v c2-w c2-3d c2-29 c2-2b c2-4f c2-6c c2-6d c2-6e c2-6f c2-3 c2-6g c2-3e c2-10 c2-3f c2-3g c2-3h c2-3i\"><span style=\"font-family: futural;\">Deception And Truth Analysis 2023 Q2 - Most Deceptive Industries in the S&amp;P 500<\/span><\/figcaption><\/figure>\r\n<span style=\"font-family: futural;\">By comparison, D.A.T.A. has assessed the following five industries in the S&amp;P 500 as the most truthful:<\/span>\r\n<figure class=\"x-el x-el-figure c2-1 c2-2 c2-3x c2-i c2-h c2-21 c2-2c c2-29 c2-2a c2-43 c2-51 c2-3 c2-4 c2-5 c2-6 c2-7 c2-8\">\r\n<div>\r\n<div><span style=\"font-family: futural;\"><img class=\"x-el x-el-img c2-1 c2-2 c2-k c2-21 c2-1x c2-1y c2-29 c2-2b c2-s c2-6b c2-4l c2-3 c2-4 c2-5 c2-6 c2-7 c2-8\" title=\"Deception And Truth Analysis 2023 Q2 - Most Truthful Industries in the S&amp;P 500\" src=\"https:\/\/img1.wsimg.com\/isteam\/ip\/b4167b12-c211-4a45-9c4b-489be14138f8\/2023%20Q2%20Top%205%20Most%20Truthful%20Industries%20in%20the%20.PNG\/:\/cr=t:0%25,l:0%25,w:100%25,h:100%25\/rs=w:1280\" alt=\"Deception And Truth Analysis 2023 Q2 - Most Truthful Industries in the S&amp;P 500\" \/><\/span><\/div>\r\n<\/div>\r\n<figcaption class=\"x-el x-el-figcaption c2-1 c2-2 c2-v c2-w c2-3d c2-29 c2-2b c2-4f c2-6c c2-6d c2-6e c2-6f c2-3 c2-6g c2-3e c2-10 c2-3f c2-3g c2-3h c2-3i\"><span style=\"font-family: futural;\">Deception And Truth Analysis 2023 Q2 - Most Truthful Industries in the S&amp;P 500<\/span><\/figcaption><\/figure>\r\n<div>\r\n<h4 class=\"x-el x-el-h4 c2-6h c2-6i c2-v c2-w c2-42 c2-2c c2-2a c2-29 c2-2b c2-3 c2-z c2-44 c2-10 c2-45 c2-46 c2-47 c2-48\"><span style=\"font-family: futural;\"><strong class=\"x-el x-el-span c2-2w c2-2x c2-3 c2-65 c2-13 c2-3v c2-66\">About D.A.T.A. Scores<\/strong><\/span><\/h4>\r\n<\/div>\r\n<span style=\"font-family: futural;\">D.A.T.A. Scores range between -100% and +100% with any negative score indicating deceptiveness, and any positive score indicating truthfulness. Scores are roughly normally distributed, with a mean of 6.02% and a standard deviation of 13.88%.<\/span>\r\n\r\n<span style=\"font-family: futural;\">D.A.T.A.\u2019s proprietary assessment is grounded in the multi-decade findings of deception science and uses Natural Language Processing to search for more than 30 behavioral differences between deceivers and truthtellers in almost any document. D.A.T.A.\u2019s algorithm has been double-blind, scientifically tested with 88.4% accuracy and is over 350x faster than people in its assessments.<\/span>\r\n<div>\r\n<h4 class=\"x-el x-el-h4 c2-6h c2-6i c2-v c2-w c2-42 c2-2c c2-2a c2-29 c2-2b c2-3 c2-z c2-44 c2-10 c2-45 c2-46 c2-47 c2-48\"><span style=\"font-family: futural;\"><strong class=\"x-el x-el-span c2-2w c2-2x c2-3 c2-65 c2-13 c2-3v c2-66\">About D.A.T.A.<\/strong><\/span><\/h4>\r\n<\/div>\r\n<span style=\"font-family: futural;\">D.A.T.A. is a dynamic, fast-growing SaaS business that launched in January 2023. We provide deception and truth analysis for institutional investors in both public and private markets. Our two products are: 1) DATAbase, a structured dataset of over 3000 US companies\u2019 annual and quarterly report documents assessed for their level of deceptiveness and truthfulness dating back to 1Q 2008; and 2) myDATA, wherein we let our Clients upload almost any document of their choosing for an assessment of its deceptiveness and truthfulness. Both products have a premium feature,\u00a0<strong class=\"x-el x-el-span c2-2w c2-2x c2-3 c2-65 c2-13 c2-3v c2-66\">RED<\/strong>line, that allows Clients to zero-in on the underlying language that has led to our D.A.T.A. Score assessment.<\/span>","_et_gb_content_width":"","footnotes":""},"categories":[3,465],"tags":[460],"class_list":["post-14310","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-the-blog","category-d-a-t-a","tag-press-release"],"_links":{"self":[{"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/posts\/14310","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/comments?post=14310"}],"version-history":[{"count":0,"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/posts\/14310\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/media\/8917"}],"wp:attachment":[{"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/media?parent=14310"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/categories?post=14310"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/tags?post=14310"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}