{"id":5326,"date":"2013-06-04T06:49:36","date_gmt":"2013-06-04T10:49:36","guid":{"rendered":"http:\/\/www.jasonapollovoss.local\/?p=5326"},"modified":"2018-09-21T02:04:06","modified_gmt":"2018-09-21T06:04:06","slug":"behavioral-portfolio-management-an-alternative-to-modern-portfolio-theory","status":"publish","type":"post","link":"https:\/\/jasonapollovoss.com\/web\/2013\/06\/04\/behavioral-portfolio-management-an-alternative-to-modern-portfolio-theory\/","title":{"rendered":"Behavioral Portfolio Management: An Alternative to Modern Portfolio Theory"},"content":{"rendered":"<p><span style=\"font-size: 16px;\">Seeking to bridge the divide between modern portfolio theory and behavioral finance, is <a title=\"Athena Invest's C. Thomas Howard, PhD\" href=\"http:\/\/www.athenainvest.com\/the-athena-team\/c-thomas-howard-phd\">C. Thomas Howard&#8217;s<\/a> &#8220;<a title=\"Behavioral Portfolio Management | SSRN\" href=\"http:\/\/papers.ssrn.com\/sol3\/papers.cfm?abstract_id=2210032\">Behavioral Portfolio Management<\/a>.&#8221; Howard is professor emeritus at Daniels College of Business, University of Denver, and co-founder of AthenaInvest. Application of his behavioral portfolio management has resulted in Athena&#8217;s longest running portfolio, <a title=\"Athena Pure Valuation | AthenaInvest\" href=\"http:\/\/www.athenainvest.com\/focused-equity-portfolios\/pure-valuation-profitability\">Athena Pure Valuation<\/a>,\u00a0generating a return over 11 years of 26.1%. Compare that to the Russell 2000 benchmark, which returned 10.6%. Further, Athena Pure is the top performing portfolio in the country over this time period when compared to the active equity mutual fund universe.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">Howard\u2019s paper on behavioral portfolio management was one of the most downloaded papers on the Social Science Research Network. While the paper is worth a read, why not get this story of an alternative point of view from the man himself?<\/span><\/p>\n<p><span style=\"font-size: 16px;\"><strong><span style=\"color: #5b77cc;\">CFA Institute:<\/span> Could you please give an overview of behavioral portfolio management and what makes it unique?<\/strong><\/span><\/p>\n<p><span style=\"font-size: 16px;\"><strong><span style=\"color: #5b77cc;\">C. Thomas Howard:<\/span><\/strong> Behavioral portfolio management is aimed at building superior portfolios based on the pricing distortions created by investor\u2019s emotional behavior. The core of behavioral portfolio management focuses on the specifics of how to build portfolios based on behavioral factors.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">We are now at a point where we can not only talk about the behavioral decision errors made by investors, but also\u00a0are able to measure the price distortions resulting from these errors. While behavioral portfolio management rejects the basic tenets of <a title=\"Modern Portfolio Theory: Bruised, Broken, Misunderstood, Misapplied?\" href=\"http:\/\/blogs.cfainstitute.org\/investor\/2012\/10\/18\/modern-portfolio-theory-bruised-broken-misunderstood-or-misapplied\/\">modern portfolio theory (MPT)<\/a>, the careful and rigorous statistical analysis of historical data remains.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">Instead of using these methods to show that markets are informationally efficient, they are used to identify measurable and persistent price distortions. And many have been found.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">So in spite of the fact that behavioral is in the name, behavioral portfolio management\u2019s recommendations are based on thorough statistical analyses. If it cannot be objectively measured and confirmed by large, long time period studies, then it is not used. At my core, I am an empiricist, and so if I do not see it in the data, then I do not believe in it for investing purposes.<\/span><\/p>\n<p><span style=\"font-size: 16px;\"><strong>So what is your thought about modern portfolio theory? It doesn\u2019t sound as if you think it is so &#8220;modern&#8221; any longer.<\/strong><\/span><\/p>\n<p><span style=\"font-size: 16px;\">MPT is at that awkward stage in which the evidence is overwhelmingly against it, but many professionals and academics have decided to stick with it anyway. In an ideal world, a model lives or dies based on the empirical evidence. But in the case of MPT, many are choosing to reject the world rather than reject the model in light of the overwhelming evidence against it. In other words, this professional decision is as emotionally driven as those of the typical error prone investor!<\/span><\/p>\n<p><span style=\"font-size: 16px;\">In my mind, this is a sad state of affairs. When I received my PhD in the late 1970s, I was excited about MPT, as it provided a concise, logical way to think about what are often chaotic financial markets. This resonated with my quantitative way of thinking, but the empiricist in me become ever more disenchanted with MPT as one study after another cast doubts on its ability to explain real world markets. Finally, a few years ago I rejected MPT entirely and have now moved onto behavioral portfolio management, about which I am as excited as I once was about MPT.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">Once you reject MPT and accept behavioral portfolio management, everything changes. Portfolios are constructed to reduce the emotional impact of volatility by dividing the client portfolio into a portion to meet short-term needs and a portion to build long-term wealth. The short-term portfolio is built with little or no volatility. The long-term portion is built by focusing on expected and excess (i.e., alpha) returns. Short-term volatility and correlations shrink to insignificance as the time period lengthens. Sadly, the current infatuation with alternatives and short-term volatility mitigation has us forgetting about returns, the most important driver of long-term wealth.<\/span><\/p>\n<p><span style=\"font-size: 16px;\"><strong>You made an interesting distinction between short-term and long-term volatility. Would you please explain that distinction?<\/strong><\/span><\/p>\n<p><span style=\"font-size: 16px;\">Rejecting MPT also means <a title=\"Investment Risk in the Real World\" href=\"http:\/\/blogs.cfainstitute.org\/investor\/2013\/05\/27\/investment-risk-in-the-real-world\/\">rejecting the notion that volatility and risk are synonymous<\/a>. Risk is the chance of underperformance. For the short-term portfolio, volatility contributes to risk, but for the long-term portfolio, it is relatively unimportant. Much more important are expected and excess returns.<\/span><\/p>\n<p><span style=\"font-size: 16px;\"><strong>What other aspects of your approach are unique?<\/strong><\/span><\/p>\n<p><span style=\"font-size: 16px;\">Truly active management generates superior returns. Current manager behavior is most important in selecting truly active managers, those who have the best opportunity to outperform. The focus should be on strategy, consistency, and conviction.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">Based on numerous studies including my own, we know that past performance is not predictive of future performance. So using it, in all its manifestations, for selecting managers is an emotional decision. It just shows the power of emotions in an industry supposedly as sophisticated as the investment industry that almost everyone uses past performance in selecting managers even though there is no evidence that it is useful. Rather current manager behavior should be the focus.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">Based on a long line of research including my own, we know that the best idea stocks of the best active equity mutual fund managers earn superior returns. That is, the top relative holding stocks (itself a manager behavior) of those managers with the best current behavior generate superior returns. Furthermore, these returns are more than likely the result of managers harnessing the price distortions resulting from market emotional mistakes.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">Even more surprising, investor behavior is predictive of future market returns and thus can be used to pick the best markets going forward. My research shows that how investors are currently rewarding equity strategies is predictive of future US and international equity returns. In addition, <a title=\"Jeffrey Wurgler's research\" href=\"http:\/\/people.stern.nyu.edu\/jwurgler\/\">Baker and Wurgler<\/a> have shown that their Sentiment Index, which is based on objective measures not survey data, is predictive of the small firm effect. Putting these together, we can use investor behavior to make tactical market calls.<\/span><\/p>\n<p><span style=\"font-size: 16px;\">So behavioral portfolio management changes everything, with behavioral factors underlying all aspects of portfolio management, as a way to build superior portfolios. Behavioral factors can be used for portfolio construction, manager selection, stock picking, and market timing.<\/span><\/p>\n<p><span style=\"font-size: 16px;\"><strong><a title=\"Behavioral Portfolio Management: Emotions and Volatility Are Key to Successful Implementation\" href=\"http:\/\/blogs.cfainstitute.org\/investor\/2013\/06\/12\/behavioral-portfolio-management-emotions-and-volatility-are-key-to-successful-implementation\/\">Read the second part of the\u00a0interview with C. Thomas Howard<\/a>.<\/strong><\/span><\/p>\n<p style=\"font-size: smaller;\"><span style=\"font-size: 16px;\">Image\u00a0credit: \u00a9iStockphoto.com\/MaryLB<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-size: 16px;\"><em>Originally published on CFA Institute\u2019s \u00a0<a href=\"https:\/\/blogs.cfainstitute.org\/investor\/\">Enterprising Investor<\/a>.<\/em><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Seeking to bridge the divide between modern portfolio theory and behavioral finance, is C. Thomas Howard&#8217;s &#8220;Behavioral Portfolio Management.&#8221; Howard is professor emeritus at Daniels College of Business, University of Denver, and co-founder of AthenaInvest. Application of his behavioral portfolio management has resulted in Athena&#8217;s longest running portfolio, Athena Pure Valuation,\u00a0generating a return over 11 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5327,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[12,3],"tags":[189,22,184,188,185,186,151,187],"class_list":["post-5326","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-best-of-the-blog","category-the-blog","tag-athena-investment-management","tag-behavioral-finance","tag-behavioral-portfolio-management","tag-c-thomas-howard","tag-modern-portfolio-theory","tag-mpt","tag-standard-deviation","tag-volatility"],"_links":{"self":[{"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/posts\/5326","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/comments?post=5326"}],"version-history":[{"count":0,"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/posts\/5326\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/media\/5327"}],"wp:attachment":[{"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/media?parent=5326"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/categories?post=5326"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jasonapollovoss.com\/web\/wp-json\/wp\/v2\/tags?post=5326"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}